Millions are affected by respiratory illnesses each year, and Latino communities face higher rates of hospitalization and lower vaccination rates. NHMA is working to change that by promoting vaccine education and equitable access through partnerships, community events and bilingual materials.
How NHMA Is Making a Difference
We know that improving health outcomes requires more than just information. That’s why our approach is rooted in trust, cultural understanding and community-driven solutions. Explore the tabs below to see how NHMA puts these principles into action and makes a real impact in Latino communities.
Trusted Community Champions
Trust begins with familiar voices. NHMA is building a national network of trusted messengers—from doctors and nurses to community leaders and promotores—who serve as Champions for vaccine awareness and education. You can join this effort either as an individual Champion or by signing up on behalf of your organization, helping us expand the reach and impact of trusted vaccine information nationwide.
Culturally Relevant Education
Education saves lives. That’s why we’ve created clear, culturally relevant materials that speak directly to the needs of our communities. These tools empower individuals to make informed decisions and help providers have better vaccine conversations.
National Immunization Advisory Committee
The NHMA National Immunization Advisory Committee (NIAC) plays a critical role in informing our campaign strategy. NIAC members include physicians and public health leaders who guide NHMA's efforts to ensure vaccine messaging is effective, inclusive, and responsive to emerging concerns.
At NHMA, we recognize that reducing the burden of respiratory illnesses like flu, COVID 19 and RSV in Latino/Hispanic communities requires more than education. It requires policy change. That’s why we’re driving efforts to expand equitable access to respiratory vaccines through strategic advocacy and systemic reform.
Policy in Action
We’re developing policy briefs and memoranda to spotlight barriers to vaccination and propose real solutions for better respiratory illness prevention in underserved communities.
Advocacy Toolkit – Coming Soon!
NHMA is launching a bilingual Advocacy Toolkit exclusively for NHMA members to empower them with the tools to drive change, including:
- Sample letters to policymakers
- Social media templates
- Messaging guides and talking points
Whether you’re new to advocacy or a seasoned voice, this toolkit will help you speak up for your community on the issues that matter most.
Not a member? Join NHMA today to access this and other exclusive resources.
Legislative Engagement
We’re actively tracking and promoting pro-vaccination policies at both the federal and state levels. With support from our Policy and Advocacy Committee, we:
- Organize meetings with legislators to push for policies that increase access and coverage
- Share policy updates through regular news digests
- Mobilize members to take action on timely vaccination issues
By combining grassroots advocacy with strategic partnerships, we aim to create lasting change that protects the health of Latino families across the country.
For additional information about this campaign, please contact the IDEA Team at [email protected]
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